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Email Deliverability Guide: Interact With Recent Subscribers

Modified on Tue, 12 Dec, 2023 at 5:32 AM

TABLE OF CONTENTS


Introduction

Interacting with new subscribers as soon as possible is essential because it establishes a positive and engaging relationship from the start. 

Sending a welcome email or series promptly after subscribing shows appreciation for their interest and confirms that they joined a legitimate list. Early interactions help build trust, increase engagement, and reduce the risk of new subscribers forgetting or losing interest in your emails.

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Welcome And Engage

Engaging with new subscribers shortly after they join your email list helps establish a positive first impression. A warm welcome email or series can create a sense of connection and appreciation, making recipients more receptive to your future emails.

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Avoid Inactivity

New subscribers are more likely to engage with your content when they are still interested and excited about your brand. By interacting with them promptly, you encourage them to take action, reducing the chances of them becoming inactive or forgetting about your emails.

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Build Trust And Rapport

Early interactions demonstrate that you value your subscribers and their interests. Building trust and rapport fosters credibility, increasing the likelihood that they'll view your emails positively and be more receptive to future communications.

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Additional Resources

Indeed - 28 Newsletter Sign-Up Strategies To Increase Subscribers

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Next Lesson

Email Deliverability Guide: Monitor Email Engagement 

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