Funnels: Funnel Steps

This article will explain the different types of Funnel Steps and what they do.

Requirements: 

• An active ClickFunnels 2.0 account
• A Funnel

Table of Contents:

• Page
• Conditional Split Path
• Split Test

Page:

A Page Step allows a single page to be displayed when a visitor reaches this step in the Funnel. You will have the option to clone one of your existing Pages or create a new one.

Example:

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Conditional Split Path:

A Conditional Split Path allows you to direct visitors down a different path if they meet specific criteria. Each path can have its own set of Steps. The two paths will merge at the end of their paths to continue the Funnel.

Example:

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Split Test:

A Split Test allows you to direct traffic down two different paths based on a percentage of all traffic. Combined with Analytics, this provides a powerful visualization of each path’s performance. The two paths will merge at the end of their paths to continue the Funnel.

Example:

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Additional Information:

• Funnels: How to Add a New Funnel Step
• Pages: How to Create a New Page
• Step by Step Guide to Split Testing a Page
• How to Create a Conditional Split Path

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