--- title: "Getting Started with Emails in ClickFunnels" slug: "getting-started-with-emails-in-clickfunnels" description: "Learn how to set up and send emails in ClickFunnels, including broadcasts, workflows, and system emails. " updated: 2025-06-25T13:41:50Z published: 2025-06-25T13:41:50Z canonical: "support.myclickfunnels.com/getting-started-with-emails-in-clickfunnels" --- > ## Documentation Index > Fetch the complete documentation index at: https://support.myclickfunnels.com/llms.txt > Use this file to discover all available pages before exploring further. # Getting Started with Emails in ClickFunnels Email is an essential tool for businesses to build relationships, nurture leads, and drive sales by providing direct and personalized communication. ClickFunnels provides built-in email capabilities that help businesses engage customers and automate follow-ups. With email workflows and broadcasts, you can send targeted messages to your audience at the right time, enhancing conversions and customer relationships. In this article, we'll walk through how to set up your emails, create campaigns, and ensure your messages reach the right people. --- ## Requirements - An active ClickFunnels account - [The Email app added to your workspace](/v1/docs/adding-apps-to-your-clickfunnels-workspace) --- ## Why Email Marketing Matters for Your Business Email remains one of the most powerful tools for customer engagement and sales. Unlike social media, where algorithms control visibility, email allows you to communicate directly with your audience. Whether you’re nurturing leads, onboarding new customers, promoting special offers, or automating follow-ups, email provides a cost-effective way to build strong relationships and drive revenue. ClickFunnels' email tools enable businesses to: - **Stay Connected with Your Audience** People don’t always buy the first time they see an offer. Emails let you check in, provide value, and remind them why they were interested in the first place. A well-timed message can turn a maybe into a yes. - **Automate Your Follow-Ups** Sending emails manually takes time. Automation helps you send the right message at the right time. Welcome emails, special offers, and abandoned cart reminders can all run in the background while you focus on other parts of your business. - **Keep Your Business in Front of Customers** Even if someone doesn’t buy today, regular emails keep your brand fresh in their mind. When they’re ready, you’ll be the first business they think of. **Real-World Examples** - **An online store** sends a discount code to customers who added items to their cart but didn’t check out. - **A course creator** welcomes new students with an email series that introduces them to the content. - **A local business** updates customers about special events and exclusive deals. - **A coach or consultant** shares helpful tips before inviting leads to book a call. --- ## Adding Marketing Contact Address Your **Marketing Contact Address** appears at the bottom of your emails and is required by international spam laws, including the CAN-SPAM Act. This helps ensure transparency and allows recipients to contact your business if needed. 1. From the ClickFunnels dashboard, select **Workspace Settings** and then **Email Settings**. 2. In the **General Settings** tab, enter your business information: 1. **Name/Company**: Add your company or brand name. 2. **Address 1 & 2**: Enter your business address. 3. **Country, City, State, and Postal Code**: Provide the complete location details. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-PH70C9ZR.png) 3. Scroll down and **Save** your changes. --- ## Adding a Custom Email Address A custom email address is an email that uses your own domain instead of a generic provider (e.g., `yourname@yourdomain.com` instead of Outlook or Yahoo). Using a custom email makes your messages look more professional and improves email deliverability. ClickFunnels provides temporary email addresses using the `@clickfunnelsmail.com` shared domain. However, this address is only for testing purposes and is not suitable for marketing. You can send a maximum of **100 emails** using this temporary email before needing a custom domain. Before adding a custom email address, you need to have your domain set up in ClickFunnels. If you haven’t set up your domain yet, follow the steps in this article: [Domains - How to Connect an Existing Domain (Automated Setup)](/v1/docs/domains-how-to-connect-an-existing-domain-automated-setup). Once your domain is set up, you can add a custom email address. #### How to Add a Custom Email Address 1. Go to **Workspace Settings** and select **Email Settings**. 2. Click on the **Email Addresses** tab. 3. Click **Add Email Address**. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-8E3F1Y43.png) 4. Fill out the required details: 1. **Name**: This will appear as the sender name in emails. 2. **Nickname**: A reference name for internal organization. 3. **Username**: The part before @ in your email (e.g., "info" in `info@yourdomain.com`). 4. **Domain**: Select the domain linked to this email address. 5. Click **Add Email Address** to save. Once added, your custom email can be used for sending broadcasts and workflows. If you need to update or archive an email address, you can do so from the same **Email Settings** page. For detailed steps, check out this article: [How to Add a Custom Email Address in ClickFunnels](/v1/docs/how-to-add-a-custom-email-address-in-clickfunnels). --- ## Sending Emails: Broadcasts and Workflows In ClickFunnels, you can send emails in two ways: **Broadcasts** for one-time messages and **Workflows** for automated sequences. Choosing the right method depends on your goal, whether it’s sending an announcement or nurturing leads over time. ### Sending an Email Using Broadcasts Broadcasts let you send a one-time email to your audience. This is useful for promotions, product launches, and important updates. 1. Go to the **Email** app from the left menu and click **Create Broadcast**. 2. Enter a **Broadcast Name** and click **Create Broadcast**. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-BAFHH172.png) 3. Click **Design Email** to choose a template or start from scratch. Customize your email, then click **Publish and Exit**. To learn more about designing emails, check our [How to Design Emails](/v1/docs/how-to-design-emails) article. 4. Select a **Topic** for your broadcast. If you need to create one, go to **Workspace Settings > Marketing Settings > Topics**. 5. Click **Edit Audience** to select an **email list** or apply **filters**, then click **Save**. 6. Choose a **From Email Address** and a **Reply-To Email Address**. 7. Enter a **Subject Line** and **Preheader** (optional). 8. (Optional) Enable **Smart Sending** to optimize email delivery and reduce the chances of emails being marked as spam. This feature sends emails gradually instead of all at once, which helps improve deliverability. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-QZOF96YZ.png) 9. Choose when to send: - **Send Immediately** to send right away. - **Schedule for Later** to pick a future date and time. 10. Click **Send Broadcast** or **Schedule Broadcast**. 11. (Optional) Send a **Test Email** before finalizing. For more details on designing emails and advanced options, check out [Create and Send a New Broadcast](/v1/docs/create-and-send-a-new-broadcast) --- ### Sending an Email Using Workflows Workflows allow you to automate emails based on triggers like form submissions or purchases. This is great for welcome sequences, abandoned cart emails, and follow-ups. 1. Navigate to the **Automations** app from the left menu and click **Workflows**. 2. Click **Add Workflow** or select an existing workflow. 3. Click **+ Add a Trigger** to define when the workflow will start. 4. To add a step, click **Plus Icon (+)** and select **Send Email**. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-VRRYMLDS.png) 5. Choose an **email template** or create one from scratch. 6. Configure Email Settings. In the **Create new email step** window, fill in the required fields: - **Name**: Internal name for the email step (not visible to recipients). - **Subject**: The subject line of the email. Use **+ Contact Field** to personalize it. - **Preheader** (optional): Preview text that appears next to the subject line in inboxes. - **From Address**: The email address from which the email will be sent. - **Reply-To Address**: Where replies to the email will be sent. 7. Click **Create** to save the email step. 8. To access “Send Email” Step Settings, click the **three-dot icon** next to the email step and select: - **Split Test Step** to create a split test for the email step. - **Edit Email** to modify the email content. - **Preview Email** to see how it appears before sending. - **Settings** to adjust the step name, sender email, subject, and reply-to address. 9. **Enable the Workflow** by toggling the **Status** switch at the top right of the page. For a full breakdown of settings and automation options, refer to [Workflows "Send Email" Step - Automate Your Email Campaigns](/v1/docs/workflows-send-email-step-automate-your-email-campaigns). #### Triggering Email Workflows from a Funnel You can trigger a workflow with an email step when someone takes action in a funnel, such as opting in or completing a purchase. This ensures emails are sent automatically based on user behavior. 1. Open the **Funnels** menu and select the funnel where you want to trigger the workflow. 2. Choose the **funnel step** (e.g., an opt-in page) where the workflow should activate. 3. Click the **Lightning Bolt** icon next to the funnel step. 4. In the pop-up window, select an **existing workflow** or create a new one. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-JHY0SI8P.png) Once attached, the workflow will run automatically, sending emails when users complete the selected funnel step. For more details, refer to the [How to Create a Workflow](/v1/docs/how-to-create-a-workflow) article. --- ## Understanding System Emails System emails are automatically sent based on user actions. These emails confirm purchases, sign-ups, and other interactions, ensuring customers receive important information without you having to send it manually. #### Types of System Emails System emails cover different areas of your business, including: - **Affiliates**: Emails sent to affiliates for approvals, commissions, and account creation. - **Courses**: Notifications for course enrollments, module access, and removals. - **Orders**: Emails related to invoices, order status, fulfillment, cancellations, and digital asset access. - **Community**: Notifications for new community enrollments and access instructions. - **Appointments**: Alerts for scheduled, rescheduled, and canceled appointments for hosts and invitees. #### Managing System Emails 1. Go to **Workspace Settings** and select **System Emails** to see all available emails. 2. Use the toggles to **enable or disable** specific emails. ![](https://cdn.document360.io/e3762771-4bea-47c2-a830-5473d543417a/Images/Documentation/image-NV5UDO90.png) 3. Click on an email to **customize its content**, including the subject line and message. You can personalize system emails to match your brand’s voice. This includes editing text, adding images, and formatting the email to better engage recipients. For full details on managing system emails, visit [How to Customize and Manage System Emails in ClickFunnels](/v1/docs/how-to-customize-and-manage-system-emails-in-clickfunnels). ## Related - [Adding a Custom Email Address in ClickFunnels](/adding-a-custom-email-address-in-clickfunnels.md) - [How to Design Emails](/how-to-design-emails.md) - [Create and Send a New Broadcast](/create-and-send-a-new-broadcast.md) - ['Send Email' Step - Automate Your Email Campaigns](/send-email-step-automate-your-email-campaigns.md) - [How to Customize and Manage System Emails in ClickFunnels](/how-to-customize-and-manage-system-emails-in-clickfunnels.md)